Duchess Meghan and Prince Harry are very ‘hands on’ with their Instagram account
By Zach Harper
Duchess Meghan and Prince Harry are very ‘hands on’ with their Instagram account
Ever since
Duchess Meghan and Prince Harry launched their SussexRoyal
Instagram account earlier this year, there have been rumours the Duchess of
Sussex herself is behind its many posts.
Royal fans have often pointed to things like the use of “diapers”
instead of “nappies” and American spelling – “re-energized” instead of the
British “re-energised” – as proof that someone from our side of the pond is
writing at least some of the text.
While Meghan and Harry have an highly experienced PR team
that includes Americans who used to work with the Clintons and Obamas, royal
correspondent
Omid Scobie recently said they have had a huge hand in helping
craft their account – particularly when it comes to how charitable causes are
handled on it.
“One of the ideas that came up in a brainstorm that both
Harry and Meghan were involved in was to follow a different group of charities
every month, giving small grassroots-led initiatives a platform to really
promote themselves to the world and be noticed by the world,” Omid recently
told
Yahoo Style UK.
Of course, Meghan ran her own Instagram account and lifestyle
blog, The Tig, before becoming a member of the
Royal Family, so it makes sense
she’d be pretty savvy about social media.
“Harry and Meghan were so hands on in the beginning of the
SussexRoyal Instagram account,” Omid continued. “They looked at a different
colour palette to choose the exact royal blue for their banner and logo. It was
Meghan’s idea to have white borders on all of their photos. She even knew about
Instagram algorithms.”
Earlier this month, the couple used their Instagram to draw
attention to 12 charities they asked fans to support this holiday season. One
of them was Toronto’s St. Felix Centre, a shelter and support centre for homeless,
underhoused and vulnerable people where Meghan volunteered while she was living
in the city. The centre later thanked the couple by sharing a
previously unseen photo of the duchess helping in its kitchen. Of course, the picture showing
the kind-hearted royal’s charitable act of selflessness instantly went viral.
Meghan and Harry are still on their extended six-week break
from royal duties, and were rumoured to have
spent American Thanksgiving on
this side of the Atlantic with
Doria Ragland, Meghan’s mother. They also have
plans to celebrate
Christmas with her, though it’s not known whether they’ll do
that in the US or back at their home of Frogmore Cottage in Windsor.